Customer Lifetime Value (feat. Charles Price)

May 24, 2018 00:26:07
Customer Lifetime Value (feat. Charles Price)
Wisco Weekly
Customer Lifetime Value (feat. Charles Price)

May 24 2018 | 00:26:07

/

Show Notes

[vc_row][vc_column][vc_column_text]In Peter Fader's book Customer Centricity, he defines 'customer lifetime value' as the present value of the future (net) cash flows associated for a particular customer. With over 260,000 customers, Exotics Racing in Las Vegas and Los Angeles understands this concept very well. Charles Price, Corporate Sponsorship Executive, details the process by which Exotics Racing optimizes the customer lifetime value through their tiered approach. For a limited time, listeners of Wisco Weekly receive a special offer from Exotics Racing. Tune in to find out and use coupon code 'WISCO' on the exoticsracing.com website to claim your offer. To hear the unedited interview, please visit our Youtube channel.[/vc_column_text][/vc_column][/vc_row]

Other Episodes

Episode 0

February 25, 2020 00:56:52
Episode Cover

USC Racing feat. Maximilian Bui, Eric Hovanessian, Vihan Krishnan

[vc_row][vc_column][vc_column_text] On college campuses across the nation, thousands of students explore their passions and future career paths through involvement in student affinity groups and...

Listen

Episode 159

December 25, 2020 00:24:43
Episode Cover

AAPL Enlarges EV Bubble, KMX Minimizes, New SPAC Entry

Apple (AAPL) announces the launch of their EV in 2024 and the market acts like this is this first time they have heard of...

Listen

Episode 0

October 16, 2019 00:51:17
Episode Cover

The Business of Trust feat. Rinaldi Halim, Chuck Schofield

[vc_row][vc_column][vc_column_text] Who can you trust when buying a car? This is a very complex question. Certainly, the easy answer, the one that speaks to...

Listen