Conor is a seasoned public affairs and communications strategist adept at packaging complex issues for policy makers, the public and media. He uses his...
[vc_row][vc_column][vc_column_text] Who can you trust when buying a car? This is a very complex question. Certainly, the easy answer, the one that speaks to...
[vc_row][vc_column][vc_column_text]In Peter Fader's book Customer Centricity, he defines 'customer lifetime value' as the present value of the future (net) cash flows associated for a...