Latest Episodes
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Selling to Entertain (feat. Joe Shuster, Honda of Downtown Los Angeles)
[vc_row][vc_column][vc_column_text]In an industry where selling translates to more cars and more money, what often gets sacrificed is the customer experience. Having attended the American...
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If Google Ran My Dealership (feat. Joe Shuster, Honda of Downtown Los Angeles)
[vc_row][vc_column][vc_column_text]Five words can change the landscape of how a local retail operation thrives in the Los Angeles market - If Google Ran My Dealership....
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Trailer to Season 4
[vc_row][vc_column][vc_column_text] “If you bet on yourself and lose, you go home. But if you bet on yourself and win, you take the house!” As...
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Facility Improvements for the Customer Experience (feat. Trent Clark)
[vc_row][vc_column][vc_column_text]During Summer 2018, it would be wise to consider a cost-effective renovation to the dealership that doesn't require bulldozers, only an architect's insight. Principal...
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Customer Lifetime Value (feat. Charles Price)
[vc_row][vc_column][vc_column_text]In Peter Fader's book Customer Centricity, he defines 'customer lifetime value' as the present value of the future (net) cash flows associated for a...
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Driverless Cities, Counties, and States (feat. Rudy Salo)
[vc_row][vc_column][vc_column_text]For driverless cars to reach scale, adoption must occur between cities, counties, and states. Public finance attorney, Rudy Salo, of Nixon Peabody shares insight...